この取り組みを通じて目指すゴール: Goal:
By creating opportunities for anyone to realize their dreams and contribute to society and the people around them, we will achieve a world that unleashes the potential in all people.
We began offering Mercari Hallo, our on-demand work service, and exceeded 5 million registered users. Mercari Hallo empowers individuals by allowing our users to offer their time and skills as a new form of value. We also reached a cumulative total of 200 million JPY in donations through Mercari Donation, promoting social empowerment by allowing our users to use their sales balance for social good, collecting a cumulative total of 200 million JPY in donations so far.
By creating opportunities for people to be empowered by using Mercari, we will achieve a world that unleashes the potential in all people.
Mercari Donation makes it easy for users to donate a portion of their sales proceeds to an organization of their choice. Users can choose from a total of 103 organizations including 30 local governments, 13 charity organizations, 4 universities, and 56 organizations promoting the circular economy.
In response to the Noto Peninsula Earthquake that occurred on New Year’s Day of 2024, Mercari Donation started accepting donations right away on January 2, and we saw a large number of users donate from the money they earned selling their unwanted items on Mercari. As of June 30, 2024, Mercari Donation has collected a cumulative total of over 200 million JPY in donations (with a cumulative total of 200,000 donations made).
By allowing more people to donate more regularly and seamlessly, we aim to help revitalize local communities in Japan.
Studies estimate that by 2040, Japan will face an even more severe labor shortage in all 46 prefectures outside of Tokyo.* By expanding Mercari Hallo nationwide and helping our business partners find workers from the approximately 23 million Mercari users around Japan, we aim to empower society and play a role in alleviating this worsening labor shortage.
*From “Future Predictions 2040 in Japan: The Dawn of the Limited-Labor Supply Society” published by Recruit Works Institute
This March, we began providing our on-demand work service Mercari Hallo. The service enables users to quickly and easily find work in their free time and circulate a new form of value beyond just physical goods—their own time and skills.
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Circulate all forms of value to unleash the potential in all people